My approach is

Founder-aligned — direct, candid, and pragmatic — helping founders make clearer decisions faster, and translating creative vision into executable plans

Commercially fluent — deep experience across content creation, licensing and rights management, finance, and international operations

Execution-oriented — strategy tied to real-world constraints and outcomes, aligned with the realities founders face every day

Focused — a limited number of engagements to ensure greater depth, more meaningful impact, and faster support